Successful applicants will describe a strong marketing campaign that uses all or the majority of the grant funding for marketing and advertising expenses that target potential visitors who reside outside Tompkins County, and whose visits are likely to result in an overnight hotel or B&B room stay. Applications for the main annual grant round are typically due in mid-February. A fall grant round, with applications due in mid-September, is held in most but not all years depending on available funding.The funds being distributed in the form of grants are a portion of the hotel room occupancy tax collections administered by the Strategic Tourism Planning Board, an advisory board to the Tompkins County Legislature. $55,000 is available in 2017 for Tourism Marketing & Advertising Grants.
Tourism Marketing Tips and Tactics - pointers from the Ithaca Tompkins County CVB to help you get the maximum results from your Tompkins Tourism Marketing & Advertising Grant
Grant recipients are required to collect survey data. This is how:
Tompkins Festivals Program Workshops - topics include:
Tompkins Festivals Program Event Planning Manual - great resource for anyone planning an event in Tompkins County and highly recommended for tourism grant applicants seeking event-related support.
Tompkins County Grants Development and Management Center - unique central resource includes information on federal and state funding as well as grant opportunities from local and private foundations.
List of Tompkins County funders - compiled by the Community Foundation of Tompkins County
NY Works Considated Funding Application (CFA) - Southern Tier Regional Economic Development Council